New Balance is a privately held footwear and apparel company founded in 1906. The company designs and manufactures athletic footwear and apparel, serving both professional athletes and everyday consumers. It maintains a presence in Boston, the United States, and the United Kingdom, employing about 8,000 associates worldwide.
A distinguishing feature of New Balance is its continued manufacturing of some shoes in the United States and the United Kingdom, reflecting a hands-on approach to craftsmanship and an obsession with quality. The company's brand is valued at $6.5 billion. Its corporate philosophy holds that conventions are meant to be challenged, and it aims to empower people through sport and craftsmanship to create positive change in communities globally.






